Communication
Strategy & Planning


Business Solutions cannot be created in a vaccum

Any recommendations would be meaningless if they are not routed in a deep understanding of your business and communication imperatives, organizational people strategy, goals and objectives, current EVP perceptions/ employee insights, channel strategies and effectiveness.

Content Strategy &
Management


Content is rubbish, boring and an orphan if not planned

Content is rubbish if it is not engaging and relevant. Creating the right content requires a planned approach to achieve results expected. Continuous refreshing and high responsiveness makes our communication a live stream that is always relevant, never fatigues and keeps our audiences locked into our messaging. Driving the narrative in the professional sphere also requires ownership and curation.

  • Content Plan - Define goals, audience and build a content calendar (variety and volume)
  • Content Development - Creating and Curating Content
    • Creating: Campaigns, Blog posts, videos, infographics, slide share presentations……..
    • Curating:
      • Thought leadership/Industry News (employee blogs/posts)
      • Talent Brand (job post links)
      • Company/ Product News (news articles links)
      • Event Promotion (event landing page links)
      • Fun (images)

Digital Strategy &
Solutions


Digital strategy and solutions will be integrated to the overall employer branding plan through specific leveraging of opportunities that exist in the digital ecosystem. These include, but are not restricted to the following areas:

  • Employee Intranet Solutions
  • Career Websites
  • Social Media Strategy & Management
  • Social Employee Advocacy
  • Reputation Management
  • Blogs
  • Mobile Apps and Gamification

Internal Communication
Solutions


Internal communication, will be disregarded unless its engaging. It forms one of the key areas of Employer Branding solutions. We will manage a number of activities towards this including but not limited to:

  • EVP Development and Rollout
  • Induction/Engagement/Retention Programmes
  • Training Workshops
  • Employee Referral Solutions
  • Company Events
  • Audio Visuals

Brand/Onground
Activation


The paradigm of brand building in the marketplace is applicable for Employer Branding in all respects and Activation is a significant dimension for implementation. Both conceptual and executional responsibilities are our strength areas.

  • Campus Activities
  • Career Fairs
  • Trade Shows
  • Exhibitions
  • Sponsorships

Offline Solutions


Our digital focus is not at the expense of traditional offline channels as we often find a requirement here too. We have all the skill sets to identify and provide necessary and effective solutions in this area as well.

  • Recruitment Ads
  • Newsletters
  • Collaterals

Any recommendations would be meaningless if they are not routed in a deep understanding of your business and communication imperatives, organizational people strategy, goals and objectives, current EVP perceptions/ employee insights, channel strategies and effectiveness.

Content is rubbish if it is not engaging and relevant. Creating the right content requires a planned approach to achieve results expected. Continuous refreshing and high responsiveness makes our communication a live stream that is always relevant, never fatigues and keeps our audiences locked into our messaging. Driving the narrative in the professional sphere also requires ownership and curation.

  • Content Plan - Define goals, audience and build a content calendar (variety and volume)
  • Content Development - Creating and Curating Content
    • Creating: Campaigns, Blog posts, videos, infographics, slide share presentations……..
    • Curating:
      • Thought leadership/Industry News (employee blogs/posts)
      • Talent Brand (job post links)
      • Company/ Product News (news articles links)
      • Event Promotion (event landing page links
      • Fun (images)

Digital strategy and solutions will be integrated to the overall employer branding plan through specific leveraging of opportunities that exist in the digital ecosystem. These include, but are not restricted to the following areas:

  • Employee Intranet Solutions
  • Career Websites
  • Social Media Strategy & Management
  • Social Employee Advocacy
  • Reputation Management
  • Blogs
  • Mobile Apps and Gamification

Internal communication, will be disregarded unless its engaging. It forms one of the key areas of Employer Branding solutions. We will manage a number of activities towards this including but not limited to:

  • EVP Development and Rollout
  • Induction/Engagement/Retention Programmes
  • Training Workshops
  • Employee Referral Solutions
  • Company Events
  • Audio Visuals

The paradigm of brand building in the marketplace is applicable for Employer Branding in all respects and Activation is a significant dimension for implementation. Both conceptual and executional responsibilities are our strength areas.

  • Campus Activities
  • Career Fairs
  • Trade Shows
  • Exhibitions
  • Sponsorships

Our digital focus is not at the expense of traditional offline channels as we often find a requirement here too. We have all the skill sets to identify and provide necessary and effective solutions in this area as well.

  • Recruitment Ads
  • Newsletters
  • Collaterals